This glossy poster (originally sent out as a mailer for Haring's New York Pop Shop) features the artist's signature along with a drawing of his iconic "Radiant Baby." "Keith Haring's pulsating, cartoon figures are immediately recognizable to most viewers and have become emblematic of the New York art world of the 1980s" (Phillips, 2007).

Haring opened the Pop Shop in 1986, stating that "I wanted to continue this same sort of communication as with the subway drawings. I wanted to attract the same wide range of people... In other words, this was still an art statement."